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The product family Experience Platform is a set of services and products that enable the use of digital twins to add value to the product lifecycle and customer experience through the entire organization. Gathering insights and developing data-driven workflows is our core mission – it is the foundation that we believe is needed to create true digitalization that makes a difference.
We believe that the brand and company culture is unique. The “how we do things” is as important as the products themselves. We need to get to know you, understand your needs, and find how we can best create the solutions for our business. The services and products we offer are not just out of the box tools. It’s building bricks to create solutions that affect the way you grow your business. We want to learn and grow together with you.
Most companies work with digital assets in one or another. Product planning work with prototypes to identify and understand needs. Design departments create fantastic concepts, usually with a rich set of attributes to re-fine and improve ideas and future products.
Further on in the process, R&D defines the exact product features with highly advanced CAD and PLM tools. At the end of the process, Marketing and Sales come up with ideas about how to penetrate the market with every new product under development.
Whenever a product enters the market, customers demand a highly engaging product experience that is both up to date and fresh at all touchpoints. Creating and distributing that experience is a challenge for all businesses.
Many companies do not succeed at this and end up with a “sawtooth” process. What this means is that the same digital assets are recreated between departments resulting in silos. Siloing effectively slows down the creation process with endless reviews and approvals of different digital assets of the same product.
Our mission is to fill in the gaps in that process. We build the tools and digitalize the workflows required to turn digital assets into digital twins and generate the rich imagery necessary to meet intensive customer demands and create a visual impact.
With our expertise, companies can focus on continually improving products while we assist with both technologies and creative power to make sure each process works as efficiently as possible, not just in single departments but through the entire organization.
Invite everyone in your organization to see, feel, and experience your product - from idea to final product on the market.
To fully understand your business needs and to identify the gaps, all of our client relationships start with the onboarding phase. We get to know your business and organization - we assess the tools and data already in place, the digital maturity, and the experience of your customers. After onboarding, we put together a plan with insights and actions for workshops and next step discussions.
To deliver on time and stay up to date, we start to design Digital twin workflows early in the process. It’s a foundation for everything we do. The digital twin is composed of product information assembled from all departments that are a part of the product lifecycle. Data-driven design of processes is essential to avoid costly dependencies that will slow down the process.
To fully realize the Digital twin, we design the automated creation of images, film, and 360 spins. Imagery is essential to share and collaborate around product ideas. It can be an image or a full real-time experience as long as it communicates the current product stage with features, configurations, and additional selling points.
To meet customers and deliver on their expectations, we look into your customer journey and how products need to be presented to inspire, engage, and delight. The right product experience is something that depends on what stage in the journey your customers are. A product grid may be the number one choice when evaluating a broad set of products. AR, on the other hand, can be more useful to show your customers more about a product’s dimensions, colors, or variants.
We believe in long-term relationships that grow into partnerships. Our commitment is to continually invent new technologies and provide real creative power to make be successful together with you today and tomorrow.